The way to the book is long, sometimes rocky, but overall very beautiful and fulfilling. That's why I find the comparison with childbirth very appropriate. A process of becoming a book takes place over many months, step by step through various stages. I have now almost reached the end of this process. The book birth of "Voice Sells! – The Power of the Voice in Business" is imminent.
An expert I know speaks very coherently of the "right book at the right time". I think this is certainly true of my new book. Whether it is correct will of course ultimately be determined by the readers. The timing is right for me in any case. It is high time to go one step further after the "Secret Seducer Voice". Sure, voice seduces. But many people still underestimate the power of their voice. Your very own marketing and sales tool. An instrument that no one else in the world has! Yes, vote sold. Opinions, products, services. The better we are in voice, the better we sell (ourselves). This also closes the circle on the subject of purchase seduction. The expert for neuromarketing, Dr. Hans Georg Häusel, has written a wonderful foreword on this, which I am very happy about!
In Voice Sells! I explain step by step how the five phases of a sales pitch work vocally – from the first contact to the conclusion.
I want my readers with this book, the wonderful instrument Voice a wide space in your communication . And at the same time take away their inhibition from lengthy practice sessions à la cork speaking and consonant babble. That's exactly what it's not about. What is it about? Well, you'll find out from mid-September!
"Voice sells! – The Power of the Voice in Business", published by GABAL. Oh yes, by the way, Pre-orders are already possible!
I can't wait to finally hold the first copy of my book in my hands!
Yours, Arno Fischbacher
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