Language has a hypnotic effect

This is the short denominator of a field of communication that is often overlooked. It is not what you say that is meant. How you phrase it , what you want to express has its own effect on your conversation partners and listeners.

Dialog Triggers

Wenn Du etwa die Worte “Du” oder “Sie” in Deinem Satz verwendest, was löst Du damit wohl im Kopf Deines Gegenüber aus? Du wirkst kaum distanziert oder bleibst theoretisch. Du löst ein Gefühl des “persönlich gemeint sein” aus.

Suggestions (Hypnotic Funnels)

And while rhetorical resistance can often be heard unexpectedly after well-intentioned arguments, your suggestive formulations trigger an inner reward effect – and motivating images.

Your counterpart will accept your ideas much faster and with more enthusiasm.

Result

You get more acceptance and understanding with less effort. Conversations become smoother, more efficient, and more enjoyable for both sides. And trust is created that goes far beyond the topic discussed.

You want to know more about this exciting topic? Feel free to talk to me about it.