# Marke **Source:** https://arno-fischbacher.com/en/tag/marke **Language:** English --- - ![Hand-drawn image of a big red question mark in the middle on a red background, flanked by two brown wings, all within a blue frame with SEO keywords.](https://arno-fischbacher.com/wp-content/uploads/2016/03/BLOG-ILLU_CI.jpg) If you don't have one yet, then you need one #### If you don't have one yet, then you need one Stimmcoaching , Voice and Sales ## If you don't have one yet, then you need one Your corporate identity is recognizable in image and sound: It consists of the facets of design, wording, communication, culture and behaviour. In the best case, it results in a harmonious overall picture. It reflects to your employees and the public how you see yourself as a company.  How do you get a coherent CI? You define the logo, fonts, tonalities and visual languages. [...] ArFischbacher 2022-10-02T19:15:11+02:00 20. March 2016| Stimmcoaching , Voice and Sales | 0 Comments Read More - How to create your vocal brand profile #### How to create your vocal brand profile Book recommendations ## How to create your vocal brand profile Book recommendation Elisabeth Motsch / Jon Christoph Berndt Are you a brand? What, you don't know that? Then it's time to deal with it. I'm doing that right now. Reading the new book "Profile with Style – Personality as a Brand – Clothing as a Statement" by my colleagues Elisabeth Motsch and Jon Christoph Berndt encouraged me to do so. They [...] ArFischbacher 2022-10-02T19:29:39+02:00 14. July 2015| Book recommendations | 0 Comments Read More ## Harmoniously positioned! Dealing with yourself as a brand and finding a coherent positioning is challenging. With "The strongest brand is yourself", Jon Christoph Berndt provides searchers with instructions that make this discussion and self-reflection easier to achieve. Because what the readers find is far from abstract theory. Jon Christoph [...] ArFischbacher 2019-02-05T21:22:03+01:00 17. May 2010| Book recommendations | 0 Comments Read More