The best ideas for successful rhetoric
Successful speakers reveal their best concepts and provide impetus for practice
Abstract
What do Steve Jobs and Cicero have in common? Is there a recipe for the perfect speech? How can you design presentations that beam themselves directly into the brains of the audience through surprise effects? What can we learn from Barack Obama, from his appearance, his charisma? How do we become 'customer whisperers'? How can I use visual rhetoric to impart more knowledge? 22 top experts give answers that are as exciting as they are entertaining!
The authors are experts in their field and belong to the GSA German Speakers Association, the leading organization for professional speakers, trainers, coaches and speakers.
With a technical contribution by Arno Fischbacher: "In 5 steps to a convincing speaker's voice!"